Professional Profile: This major is a provincial specialty.
It is aims to cultivate application-oriented and inter-disciplinary talents who can meet the needs of modern tourism development, have high modern management theoretical literacy and systematic professional knowledge of tourism management, and have humanistic quality, international vision, innovative consciousness, entrepreneurial spirit, practical ability and social responsibility, and can engage in operation, management, planning, consulting and service in various tourism-related enterprises and institutions as well as educational and research institutions.
Employment Orientation: Graduates can engage in tourism economic management and corporate management in tourism administrative departments, travel agencies, tourist attractions, tourism consulting companies, tourism e-commerce companies, tourism planning agencies, and theme parks.
Major Courses: Advanced Mathematics, Linear Algebra, Probability and Mathematical Statistics, Microeconomics, Macroeconomics, Statistics, Principles of Management, Primary Accounting, Strategic Management, Financial Management, Tourism Overview, Introduction to Tourism, Tourism Psychology, Tourism Geography, Tourism Economics, Tourism Human Resource Management, Introduction to Hotel Management, Tourism Sociology, Tourism Marketing, Service Quality Management, Destination Management, Tourism Policy and Planning, and Hotel Business Management.
Duration of Study: 4 years
Degree awarded: Bachelor of Management